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Articles tagged with: future of television

Written By: Gary on September 10, 2007 3 Comments

ChuckjourneymanYou can see Journeyman, Chuck, Life and Bionic Woman for Free with Amazon UnBox. This means you can download them straight to your TiVo and watch them on the big screen (or you can download them to a PC, but I’ve never done that) for a limited time. I haven’t seen Life yet, but I’ve seen the other three: Chuck is awesome, Journeyman is excellent, Bionic Woman is luke-warm but I’ll give it a chance (and you can see for yourself!).

On a side note, this ties to NBC cutting ties or getting pissed at the iTunes music store (I can’t remember why) and are now partnering with Amazon. I have no idea how long this offer might last or if the link will last but this is a permanent (I think) link to Amazon Unbox.Lifebionic

Amazon Unbox is an interesting service, more so for your TiVo than your PC (IMHO). You can rent high-quality movies for about $3.99 each, but each weekend they offer a half-dozen 99 cent ones (some are new and some are old), so keep your eyes open for those. Rentals are on your machine for 30 days but once you start to watch you only have 24 hours to finish (or re-watch it). Personally, I think 24 hours is too short, it needs to be about 36 hours; if I start to watch a movie Sunday afternoon at 4 and don’t finish it, I’m probably not going to be home from work in time the next day to finish it. I really think they need to extend the 24 hours (which is starting to be an industry standard) to about 36 hours (48?) or figure out some way to get another $1 out of me so that I can keep it for another day). It’s just more consumer friendly, it’s not like I’ve got the media and they need it to rent to another person.So back to the free previews. It’s a very cool marketing idea. But here’s my question – why aren’t there any ads?!? They could be making money off of this (or at least advertising their fall line-up). They need to explore this so that they can explore this delivery medium and realize that free to the consumer is good. That’s the whole model of television, free with commercials. If they gave it away free they could probably even rig it to force you to watch the commercials (or just the first few seconds) so they know they are getting their money’s worth. But as always, I hope they figure out a way to target the commercials to me (I don’t need tampons or Cialis, I need Apple products and movie previews). Just a thought…

Written By: Gary on July 23, 2007 One Comment

So the future of television is certainly changing. The networks haven’t completely caught on yet, but they will. In a day when users can download higher quality video than they currently receive, get shows from parts of the world that aren’t available and have the advantage of having no ads and are free (please note this means stolen). We can also buy many of these videos from the iTunes store or Amazon UnBox for $1.99 an episode (iTunes has some at 99 cents for an episode and sometimes get that cheap if you subscribe for season). I know “legal” is not what people think when they hear the word BitTorrent, but BitTorrent.com even sells shows legally these days.

If I could subscribe to a lot of the shows I enjoy for 99 cents an episode and have them automatically download to my AppleTV, TiVo, iPod or other device I’d never have anything more than basic cable. I’m sure this goes for a lot of people. Everything needed (except the mentality) to do this currently exists. The networks and producers of these shows need to somehow start embracing this model before it gets even easier for people to get (steal) these shows for free.

Or charge me significantly less and let me trade the produces some statistical information about myself and let them insert in advertising relevant to me. Give me geeky ads, movie and TV show previews that I like, music that I like. Advertise events and concerts that are taking place where I live. I don’t need diaper ads, tampons, bad credit information, refinancing, ads for cars that cost $50,000+, ways to give up smoking. With the right information instead of advertising a new bed which I may have just purchased, they can advertise new pillows or new sheets (and mark in their files to start giving me new bed advertisements in another 5 years) that I might actually purchase.

Even better, let me give “them” lots of information about me, which I’ll update a few times a month with information about what I’ve purchased or I’m shopping for (who in my life has a birthday coming up) or where I’m traveling to. And they can actually pay me to watch television! I’m not looking for a lot of money but just something to make it worth giving them info (besides, think of how much you’d save on cable if it was free!). Maybe some hotel discount coupons when I mention a vacation, or a coupon for Best Buy when they know I’m looking for a new video camera.

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